Becoming a Loveday Member – Membership to a life lived beautifully
Every Loveday journey begins with Membership. This is far more than access to exceptional care – it is the beginning of an extraordinary experience. Loveday Membership opens the door to bespoke support, lifestyle services and wellbeing programmes that are thoughtfully attuned to your individual needs, preferences and routines.
Following your initial lifestyle and medical assessments, we curate a personalised plan encompassing tailored therapies, evidence-based activities, specialist concierge services and consistently exceptional care. Every detail is designed to enhance the richness of your life, with nothing ever being too much trouble.
Our considered, intelligent approach continues throughout the Loveday journey. We evolve with you, adapting support at every stage to meet changing needs with meticulous precision, discretion and care.
As a Loveday Member, you will enjoy priority access to:
Residences
Each of our elegant homes offers residential, memory and 24-hour nursing care in meticulously designed surroundings. While each residence has its own distinct character, all share Loveday’s uncompromising standards and exceptional service. We also offer Couples Care, enabling loved ones to continue sharing life together.
Respite Care
If you’re in need of short-term support, Loveday Respite Care provides outstanding clinical care in a setting that feels like home. Whether for post-operative recovery, reablement or planned family respite, Members enjoy peace of mind and exemplary support.
Day Club
The Loveday Day Club is the UK’s only private Members Club for seniors. Offering stimulating, evidence-based experiences, social connection and a delicious Michelin-style lunch, it is a joyful and revitalising part of many Members’ weeks.
Extraordinary Days
From art therapy to ballet performances, museum excursions to curated cultural events, Extraordinary Days is our signature experiences programme designed to keep minds active and spirits high.
People received excellent care and support to help keep them in the best possible health. People and their relatives told us they had seen significant improvements in their health since moving in.
The Loveday Relationship Team
Contact us today to discover how we can support you or your loved one’s journey.
Lisa Nichols
Victoria Radmore
Judy Urmossy
Georgie Wilkins
Loveday Member Services
Our Member services extend beyond care to encompass practical advice, lifestyle support and home adaptations. We tailor everything to ensure you continue to live an enriched and fulfilling life.
Enquiry
Your journey starts with a conversation. Our Relationship team will guide you through every detail, answer your questions, arrange visits and explore how Loveday can support you or your loved one.
Joining Loveday
Membership begins with a one-off joining fee of £2,000. It provides access to the full Loveday offering- from advice following diagnosis and short-term respite care, to Day Club and residential living. It also includes access to our specialist medical and lifestyle concierge.
Becoming a Member brings peace of mind
knowing you have a trusted partner for every stage of the ageing journey.
Lifestyle and Clinical Assessment
We take a holistic view of each Member, considering health, preferences, routines and passions. Whether it’s weekly lunches with an old friend or attending the opera, our goal is to ensure you continue living the life you love.
Assessments can take place in one sitting or over several visits, usually in the Member’s home, to build a complete picture.
Choosing Your Care
Following assessment, our expert clinical team will explore options with you, from a few hours of support at home to Day Club attendance or a residential stay. We create a bespoke care plan, encompassing medical therapies and lifestyle enrichment, tailored to your needs.
You may move in immediately, attend Day Club, or stay for a short trial. The decision is always yours.
Attending Day Club
As a Member, you can attend any of our residences for a day of curated activities, delicious dining and meaningful connections. Friends and family are always welcome.
Respite Stay
Membership offers immediate access to respite care when needed. With no delay or uncertainty, you can move in on a short-term contract with fees starting from £750 per night.
Residential Care
When you are ready, you may move into one of our residences with confidence. We recreate the rhythms, routines and comforts of home, ensuring every detail reflects you. The monthly fee includes care, dining and experiences; additional services are billed, in the style of a private members’ club.
Annual Membership Renewal
We continually update your care plan to reflect your evolving needs. For non-residents, annual Membership renewal is £1,000. There is no renewal fee for residential Members.
We provide thoughtful guidance following diagnosis, including support with testing, navigating healthcare services or recommending discreet home adaptations.
Every Member receives a holistic assessment to ensure their care, interests and preferences are met precisely.
Therapies & Treatments
Loveday collaborates with leading clinicians and specialists to deliver:
- Hydrotherapy
- Physiotherapy and cognitive therapy
- Exercise and music therapy
- Art therapy
- Occupational therapy and nutritional advice
- Medication reviews and psychiatric support
Delivered in partnership with the University of West London’s Geller Institute of Ageing and Memory, our Extraordinary Days programme can be accessed in residence, online, or through individual sessions at home.
Our Head of Guest Services is on hand to fulfil any request – from theatre bookings to chauffeured outings, from sourcing hard-to-find gifts to managing your social calendar.
Loveday brings expert knowledge in senior-friendly home design. Whether adapting a space for safety or upgrading for comfort, our team can help preserve independence while enhancing wellbeing.
The Mermaid
Barbara always relished her early morning dips at the Serpentine Swimming Club. Such was her love of the water that she earned the nickname, ‘The Mermaid’. But as she became frailer and showing signs of dementia, her family thought her swimming days were over, especially as most swimming pools can be disorientating for people living with dementia. But since Barbara has become a Member at Loveday, we found a dementia-friendly pool nearby, that we hire especially so that Barbara can take the plunge with one of our team members whenever she wants.
Loveday. Care beyond compare.
Get in Touch
Contact our Relationship team to find out more or arrange a personal tour.
Lisa Nichols
Victoria Radmore
Judy Urmossy
Georgie Wilkins
Loveday careers
We are as committed to those who work with us as those we care for.